Monday 20 December 2010

Online ad spending overtakes newspaper ad spending

It had to happen eventually. And it may finally happen this year: Online ad spending is about to overtake total ad spending for newspapers.
So says eMarketer, which predicts that Web ad dollars will hit $25.8 billion in the U.S. in 2010, while newspaper ad dollars, for both print and online, will get to $25.7 billion.

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